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Chief client officer, Ipsos Kathy is the chief client officer for Ipsos Australia and New Zealand and has 29 years’ experience as a strategic researcher specialising in assisting companies and brands to stay in sync with consumers and abreast of the latest consumer trends and behaviours.
Kathy has held the Australian Market and Social Research Society’s professional accreditation of QPMR (Qualified Practicing Market Researcher) since its introduction in 2002, and conducts both quantitative and qualitative methodologies, combining advanced research capability with strong strategy skills. Kathy has directed many large-scale and complex studies for clients across CPG and FMCG, telecommunications, financial services, entertainment and tourism, retail, education, infrastructure and transport. Kathy has a Bachelor of Business (with Distinction) and a Master of Marketing from Queensland University of Technology.
Wayflyer and Adobe Announce Merchant Finance Solution to Propel eCommerce Industry The partnership aims to fund 8000 eCommerce businesses in its first year of operation Partnership set to supercharge Wayflyer s growth which has seen it fund over 300 eCommerce businesses in the last 12 months
Today Wayflyer, a revenue-based financing platform has joined forces with Adobe to launch a financial solution for businesses on Adobe s industry-leading eCommerce platform. This partnership solves a significant problem in the eCommerce industry by providing businesses with the competitive working capital they need to scale and grow.
The partnership will provide eCommerce businesses on Adobe Commerce, powered by Magento and Magento Open Source with access to revenue-based financing, an affordable alternative to traditional sources of funds tailored to the needs of scaling eCommerce businesses. Instead of interest fees, dilutive equity stakes or personal guarantees, eCommerce mercha
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CloudMargin appoints Martin Heraghty sales director, DACH region 4 hours ago
Source: CloudMargin CloudMargin, creator of the world’s first and only collateral and margin management solution native to the cloud, announced today that Martin Heraghty has joined the firm as Sales Director for the DACH region in Europe, comprising Germany, Austria and Switzerland, and Central Europe.
He has over 20 years of relevant experience, including more than 15 years selling trading technology solutions.
Heraghty has extensive relationships throughout Europe and a deep understanding of the collateral management space. He spent several years at Lombard Risk (now VERMEG), responsible for sales in the European territories of the firm’s collateral management and risk solutions. He also served as Busines
External | what does this mean?
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
ECB and a Digital euro: the Dutch are leading 5 hours ago
Last year I wrote a blog on the ECB plans to investigate if one should introduce a Digital euro. They announced to launch a public consultation on the desirability of such a central bank digital currency for the euro zone.
Now we are a half year later and in a comprehensive analysis of the results of this consultation the ECB published the findings of this inquiry that mirrored a rather positive attitude. The report thereby provides important input into the ECB’s analytical